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POETISM PRAGMATISM

BLOX, KØBENHAVN (DANMARK)

POINT EXHIBITION AT BLOX - Dreyers Arkitektur Galleri

The Dreyer's Foundation and the Danish Architecture Center organizez and exhibition in autumn 2018 in which 3 young architecture studios presented their way of understand architecture and their way of working. Each firm designed an exhibition in the 3 levels of the main entrance of BLOX. In order to show their projects, understanding of architecture and attract new business.

Point was the last one to exhibit.

The challenge was how to fill in a space divided in 3 different levels and with very high ceilings. The idea was to create an atmosphere in which lights and textures interact between each other and create the space for exhibiting the 2 strong points of the firm; The use of virtual reality to visualise the projects and the 3D printing techniques to develop the models.

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Javier Gutierrez 

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